Recently, Gen Z has been more cautious about their alcohol consumption, searching for a substitute. In response to this newfound demand, entrepreneurs and restaurant owners have found a new, smaller market to capitalize on and fit consumers’ needs in the non-alcoholic beverage market. Non-alcoholic beverages allow consumers to still have fun with friends, but also keep their drinking light.
Some benefits of substituting alcoholic beverages include:
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- No sickness the next morning
- Feel included with others
- Better mental health
- Limit alcohol intake
Appealing to a Wide Variety
By including mocktails on a menu, restaurants appeal to a larger audience and spur a sense of inclusivity. Restaurants incorporating mocktails into their selection differentiate themselves from the competition and gain a competitive advantage, drawing in a whole new spectrum of customers. For example, someone who is sober can order a mocktail off the menu with their friends who want to drink and still feel included. By catering to this audience, restaurants can bring in new customers, who then in turn keep coming back and turn into regulars.
How can we help?
Cornelius is here to help with all your mocktail needs. Our dispensing solutions allow for a wide range of juices and mixers to spice up your mocktail flavors and provide efficiency. To easily make a frozen mocktail, use the Viper Elite to transform your beverage into a new frozen drink. Take a look at our solutions to improve your mocktail experience.
The next time you go to a restaurant, consider indulging in a mocktail. Mocktails are changing the dining experience completely, and Cornelius is there to help change the foodservice industry one mocktail at a time.